Microsoft launched its own stores within Best Buy stores.

Microsoft announced today an agreement with Best Buy to launch 600 stores own establishments within the electronics chain, which the technology giant following in the footsteps of Samsung, which announced a similar agreement last April, EFE.
Microsoft will open this month from five hundred Windows Stores in as many local Best Buy in the United States and the fifty remaining in Canada, while debut a "virtual store" on bestbuy.com, as detailed in a press companies whole.
"Windows stores offer a large scale and experience first hand the consumer that will demonstrate how Microsoft Windows products can make things easier at work and entertainment," he said in announcing this alliance Microsoft marketing director, Tami Reller. 

The Windows Stores, which will have an area of ​​between 140 and 205 square meters, will have all kinds of devices and technology accessories, including tablets incorporating operating system, computers, smart phones and game consoles.

As part of the agreement, more than 1,200 Microsoft employees work in sales of new stores, with which the IT group seeks to promote the sales of products that integrate its latest operating system, Windows 8, which has caused some confusion among users .
This alliance comes just two months after South Korea's Samsung announced a deal very similar to Best Buy on the 1400 open its own shops within its stores, which seeks to prevent the chain called "showrooming".
This is how it has been called the habit of physically close to a store to try a product and then buy it online at a lower price, without having to load up home, which has become a liability to stores like Best Buy.
Therefore, the ad was getting to the shares of that company go up 2.01% Ecuador last session on the New York Stock Exchange (NYSE), while those of Microsoft retreated to 0.99% on the Nasdaq.